Nat Caron Photography

Nat Caron Photography

I’ve art directed many photoshoots in my day, and worked with various photographers in the GTA. Since I moved to Innisfil in 2016, Nat Caron Photography caught my eye with her extremely professional shots. Nat excels at headshots, lifestyle, products and architecture… and family and wedding moments. If you have a business or product in […]

The Piano Studio-Website and Branding

I was commissioned by The Piano Studio in 2016 to redesign their treble clef logo. The logo I designed had a more contemporary, fluid feel to it, and I incorporated a more obvious “P” character which their previous logo struggled to do. Their previous green and gold palette was replaced by a fresher blue/black combination. […]

Hollywood Smile-Logo and Branding

Whiten your teeth with Hollywood Smile-Henstra Design

I was commissioned to create a logo for a teeth whitening, start-up company. This was a designers dream come true because the two “o’s” sat in the middle of the two words “HollywoodSmile”. Thus creating perfect symmetry, and also the perfect placement for the emoji like smile face. I was involved in setting up the […]

Auto Care Plus-Curbside Signage

Graphic Design for Curbex Sign

Henstra Design provided graphic design services for Auto Care Plus’ outdoor curbside signage. I provided creative for multiple year round promotional specials and maintenance messaging for passers-by. Everything from tire changeovers to oil changes; battery charging tests; A/C inspections and digital vehicle inspections. Bold, clean designs that increased shop traffic and sales. Auto Care Plus […]

Ronik Printer

Logo Design for Ronik Canada

I was contacted through a social, business networking company called Alignable. The client wanted a logo designed for a high speed, grand-format flatbed printer. They wanted the ubiquitous CMYK (cyan, magenta, yellow and black) colours incorporated into the logo. Three logos were created for review and feedback. The black logo shown here was the final […]

Merial-paraVue DX

paravue dx ad by Henstra Design

This is a project I worked on for an ad agency in Toronto. The client, Merial, wanted print communication for vet clinics in the US, that debuted the Paravue DX. A device capable of magnifying fleas and flea dirt that are unnoticeable to the human eye. The poster reads: Seeing is Believing paraVue DX detects […]

Kellogg’s-Europe’s Best Cross Promotion

Here’s another ad agency project I worked on for a company in Toronto, Ontario. This was a retail cross-promotion offer for Kellogg’s and Europe’s Best frozen fruit products. The strategy was geared towards early morning risers who reached for a bowl of cereal instead of the typical toast, PB and J. The promo lure was […]

MasterCard-Justin Timberlake Direct Mail Promotion

Back in January of 2014, I had the privilege of working on MasterCard’s Priceless platform, partnering with Justin Timberlake’s brand managers for a once in a lifetime promotion to win tickets to see JT live in Concert at various cities across the world. Another benefit of being a BMO MasterCard Cardholder! I was responsible for […]

Kellogg’s-Pack Flash and Design

Here’s a retail promotion, cereal pack flash that I designed for an ad agency in Toronto, Ontario. It was a cross-promotion for Kellogg’s and Hasbro. Save $10 off Hasbro board games, was the bilingual communication that promoted Hasbro’s Family Game Night! I was also hired to photograph the board games: Monopoly; Clue; Sorry!; Operation; Cranium […]

Merial-Provaxus-Product Develop Launch

This was a logo design, and product launch development project for one of Merial’s subsidiaries, Provaxus. The designs were created while working for an ad agency in Toronto, Ontario. Designs were created for Trade Ads; Vial and Package Design; Trade show banners; launch detailer, and website. A swine specific AccuBoost vaccine for pig farmers… Customized […]